Results of My Survey

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Before the launch of this site, I conducted an informal survey via Facebook to get an idea how women actually handle their grocery shopping, meal planning, and dinners. The purpose of this survey was to discover what needs exist in everyday households. That way, I could cater the household portion of this blog to provide suggestions that might help with those needs.

Before I post my observations from the survey, I want to make it clear that I am by no means an expert. If you want an expert, there are a plethora of bloggers to follow. Where I feel I am distinct is that I am new to all this. I’m starting in the remedial level myself, so I can start from the very basics in my tips. Hopefully you will find that helpful. And I hope to gain lots of insight from the readers!

The results of my survey were very intriguing. I asked respondents to classify themselves as working full-time outside the home, full-time inside the home, or part-time outside the home. Having about 40 respondents, here were some of the most interesting results:

  • 72% of respondents only cook 4-5 meals at home per week.
  • 70% of respondents spend 1/2 hour to 1 hour cooking each meal.
  • 54% of respondents grocery shop weekly or more often.
  • 46% of respondents only clip coupons for what you would buy anyway.
  • Most of us stick to the same type meals, yet a big need that surfaced was a desire to try new things.

Interestingly, I found little differences between women who work outside the home and those who do not. The only major difference was that women who do not work outside the home are LESS likely to rely on a grocery list. (That one surprised me.)

Bottom line, no matter our working status, we want to save time cooking, we want to save money without spending exhorbitant amounts of time planning, and we want to try new – but not cumbersome – recipes.

And that’s what I’ll be catering the houshold portion of my blog to. I look forward to sharing what I’m learning, and I hope you will give feedback on what you have learned in your own journey as well. We can all learn from each other!

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